Top 5 CRM Integration for Your Business

By Robert Ulrich

If you are looking for ways to make the best out of your CRM platform, you must go for an integration that suits your business needs. But, what is CRM integration? How do you go about it? Will the software you use seamlessly integrate with your CRM? Just like these, there must be many more questions shooting in your mind. So, let’s try to find the answers, so you can take your business to the next level.

What Is CRM Integration?

CRM integration allows your CRM and any other software or website to function together in a seamless manner. With an integration, you can enhance the functionality of your CRM platform and do much more than customer relationship management. CRM integration lets you streamline all your business processes and integrates easily with third-party software such as:

  • Accounting Software
  • Payment Gateways
  • Marketing Automation Tools
  • Customer Service Platforms
  • Telephony Systems
  • Social Media Platforms
  • Google Apps 

Top 5 Must-Have CRM Integration to Revolutionize Your Business Growth

There are a number of commonly used third-party software/applications that work efficiently with a CRM platform. Now, if you use SugarCRM, we must say that you will see amazing results by integrating it with other software. The intuitive user interface of Sugar enables seamless integrations, so you can jumpstart your business growth and perform tasks on the fly!

To make things easier for you, we have come up with the list of 5 best integrations for SugarCRM. So, let’s see what’s in store for you!

Manage Accounts Better with QuickBooks and CRM Integration

If you want to make the best out of your accounting and sales data, there’s no better option than integrating your Accounting Software with your CRM. As QuickBooks is widely used, you can opt for QuickBooks CRM integration for streamlining your accounting processes. For example, one of the best CRMs that integrates with QuickBooks is SugarCRM. It lets you manage all your data effectively, so you can make smarter decisions and drive higher profits.

Moreover, QuickBooks CRM integration also lets you manage all your payrolls, invoices, billing and cash flows easily through a unified platform. In this way, you won’t have to switch between multiple business management platforms. So, save time and run all your business operations effortlessly within your CRM platform.   

Email Marketing Automation with MailChimp and CRM Integration

Email marketing is considered as one of the most effective forms of digital marketing. According to the Content Marketing Institute, 40% of B2B companies consider email marketing a critical success factor. Therefore, it is important to leverage email marketing through marketing automation tools such as MailChimp. However, maintaining email lists is a hectic task. 

Now, if you integrate your CRM with Mailchimp, you can easily use all the contact information of your leads and customers to deliver personalized email campaigns. 

Streamline Communication with G Suite Integration

Many businesses rely on G Suite for their business communication. While working under high competition, it is imperative to streamline your communication channels. CRM integration with G Suite gives you the opportunity to have all your Google cloud solutions in a unified platform. This will allow you to manage your emails within your CRM platform and keep track of all your communication. 

Many businesses around the world have leveraged SugarCRM integration with G Suite to stay ahead of their competitors. The intuitive and easy-to-use user interface of SugarCRM makes it convenient to seamlessly integrate it with third-party software and boost the productivity of the teams.

Run Strategic Marketing Campaigns via CRM Integration with Social Media

The marketing landscape is evolving with the high usage of social media channels. These days, no company can effectively market themselves without tapping into social media channels. As it goes, businesses have seen exponential growth by leveraging Facebook and Twitter for marketing.

With CRM and Social Media Integration, you can have a better idea of what your customers are looking for and get deep insights into consumer behavior. Moreover, CRM integration with Facebook will refine your target market, so you can engage better with your customers through personalized campaigns. Along with this, CRM users have seen exceptional results with Twitter integration with the SugarCRM platform as well.

Seamlessly Connect with your Customers through Twilio CRM Integration

A highly used internet telephony platform Twilio is known for its seamless integration with Sugar. If you are looking for ways to put an end to the communication silos and leverage multiple channels to create meaningful customer relations, Twilio CRM integration is a must-have. It will let you make outbound/inbound calls from your CRM platform.

Not just this, Twilio integration with SugarCRM also lets you automate bulk SMSs for effective marketing campaigns. Now, if you are looking for enhanced productivity and bridge all communication gaps with your customers, go for a cost-effective plugin such as RT Telephony. With this cost-effective plugin, you can establish and nurture strong connections with your customers to streamline service communications and accelerate your revenue.

The Bottom Line!

In this article, we have highlighted 5 must-have SugarCRM integrations that will improve the productivity of your teams and drive profits. So, are you ready to revolutionize your business? 


RT Labs, being an Official SugarCRM Partner firm, is an expert provider of services including SugarCRM Migration, Customization, Integration, and Support.Contact Us now by filling out the Contact form. We will be glad to assist you!

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